MARKETING COMMUNICATIONS ASSOCIATE
Work Location: Timog Avenue, Quezon City
Key Responsibilities:
- Implements a comprehensive and effective marketing communications and public relations roll-out plan, with supervision from the Marketing Head, covering targeted press releases; arranging press conferences; handling investor relations briefings, etc.
- Develops comprehensive, informative, and high-impact marketing communication content/material for product brochures, print advertisements, company websites, company newsletters, etc.
- Develops an effective network of good, working business relationships with public relations (PR) contacts among media, advertising agencies, newspaper editors, printing companies, etc., to facilitate quality generation and timely & well-positioned publication of advertising & public relations content about the company and its products.
DIGITAL MARKETING ASSOCIATE
Work Location: Timog Avenue, Quezon City
Key Responsibilities:
- Implements efficiently and cost-effectively, with supervision from the Marketing Head, the company's digital marketing/ multimedia roll-out plan, as part of the company's advertising & promotion strategy, using any, some or all of the following platforms: company website, email marketing, Facebook, Twitter, Instagram, YouTube or other online videos utilities, WordPress blogs or vlogs, etc.
- Assists the Marketing Head in identifying and selecting efficient and cost-effective 3rd-party agencies and/or digital marketing developers, as needed, to implement part or all of the company's digital marketing strategy; Coordinates and liaises directly with such 3rd-party agencies to ensure quality and timely implementation.
- Coordinates with sales management to evaluate the effectiveness of digital marketing/ multimedia platforms used in enhancing awareness of company products.
ADS & PROMO ASSOCIATE
Work Location: Timog Avenue, Quezon City
Key Responsibilities:
- Performs efficiently and cost-effectively the company's advertising & promotion activities with supervision from the Marketing Head.
- Assists the Marketing Head in setting the overall strategy to formulate advertising & promotion strategies for the company's products.
- Ensures that cost-effective and high-impact product promotional content production (print & audio advertisements, videos, etc.) is developed.
- Works with the Marketing Head to identify and select the most qualified 3rd-party service providers, e.g. advertising agencies, printers, media outlets, etc., to support the development of such advertising & promotion programs; *Coordinates directly with such 3rd-party agencies to ensure quality and timely implementation.